Born Ernesto Guevara on 14th June 1928 but by dint of revolutionary hardwork, selfless commitment to his comrade in arms, he became Chè and popularly known as Ernesto “Che” Guevara, or simply Chè.
He was an Argentine Marxist revolutionary, physician, writer, guerrilla leader, diplomat, and military theorist. A major figure of the Cuban Revolution, his stylized visage has become a ubiquitous countercultural symbol of rebellion and global insignia in popular culture.
According citation of Chè by http://content.time.com/time/specials/packages/article/0,28804,2046285_2045996_2046090,00.html , He set out to do more than just upend the world’s economic system — he wanted to change what it means to be a human being.
Ernesto Guevara’s hombre nuevo, new man, was endowed with the ability to permanently prioritize the “other” over the “self.”
The embrace of the nickname “Che” fit perfectly into his everyman philosophy; the interjection, which has no English equivalent, comes from Guevara’s homeland of Argentina and is used as a salutatory title with no consideration for rank or gender.
The portrait of a rugged, beret-wearing Guevara hangs on the walls of both Latin American kitchens, U.S. college dorm rooms and over Havana’s Revolutionary Square because Che was the embodiment of a man true to his word who never backs down.
As he joined Fidel Castro’s march through Cuba in the 1950’s, Guevara never wavered on the principle that you were either for the revolution or you weren’t.
After Guevara was captured fomenting revolution in Bolivia in 1967, he said, “Go ahead and kill me, I am just a man.”